We only tracked campaigns that went to at least 1,000 subscribers, but these stats aren’t pulled from a survey of giant corporations with million-dollar marketing budgets and dedicated email marketing teams. So we scanned billions of emails delivered by our system (where campaign tracking was activated, and where users reported their industry) and calculated the average unique open rates, click rates, soft bounces, and hard bounces by industry. Mailchimp sends billions of emails a month for millions of users. What kind of open rates should companies like yours expect? How many bounces are too many? What data do content marketers rely upon to improve engagement rates? The more context, the better. There are a lot of numbers in Mailchimp’s reports on email and marketing automation, but you might be wondering how your stats compare to others in the same industry. The inflation rate calculated excluding energy products (CPIF-XE) was 7.2 percent in August, which is a decrease compared to July when it was 6.4 percent.Average email marketing campaign stats of Mailchimp customers by industry The corresponding rate for July was 6.4 percent. The inflation rate according to the CPIF, which unlike CPI is not affected by changes in mortgage interest rates, was 4.7 percent in August. Further contributions to the inflation rate came from higher prices of restaurant and hotel visits, transport, miscellaneous goods and services, furnishings, and household good, and clothing. Above all there were price increases within sugar, jam, honey, chocolate, confectionery, and ice cream. Recreation and culture are now one of the main groups that have the greatest impact on the inflation rate.ĭespite many declines in the prices of food products, these prices were 9.2 percent higher on a yearly basis. ![]() There have been several price increases for goods and services in recreation and culture, where package holidays and other leisure goods have had a major impact. In addition, rented apartment fees rose by 4.0 percent compared to August 2022. The inflation rate of August was particularly affected by the increased interest rates of household’s mortgages which contributed 2.9 percent to the total CPI. ![]() Prices were 36.8 percent lower this year compared to August 2022. Lower electricity prices were the main reason which made the inflation rate to slow down. This is a decrease from July when the inflation rate was 9.3 percent. The inflation rate according to CPI, that is, the change in CPI from the same month of the previous year, was 7.5 percent in August 2023. ![]() Monthly contributions to the CPI for goods and services COICOP refers to the United Nations classification of household consumption expenditure. The results are presented by COICOP category. The table below shows one-month percent changes and contributions to the CPI based on the goods and services that had the greatest impact on the CPI in August 2023. There were also higher prices for congestion fees, which is an effect of a new methodology that account for days that are free of charge. Clothing had a seasonally normal price increase after the summer sales. In addition, there were seasonally normal price declines for package holidays, international flights, and car rentals.įuel prices and interest rates of household’s mortgages increased from July to August. In the corresponding period a year ago, prices increased by 1.8 percent.įood prices fell by 0.7 percent in August. The CPI increased by 0.1 percent from July to August.
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